Table of Contents
What We Did to Find the Best
In compiling this list, determining the metrics for judgement was the very first step. Several applications were considered based on these and scored. In our estimate, an application should do what it says. It should not b too pricey. It must have an easy-to-use interface for the best user experience. Asides from these factors, the reviews by real users are also critical. So they were gathered, and an average score awarded based on customer confidence. Finally, the support of developers was taken into consideration. The quality of customer support and the regularity of updates were the main features.
In the Analysis of Each Company, We Ranked Them on These Metrics:
- Features Score (number of benefits, services) – 0-10 score
- Ease of Use Score (usability) – 0-10
- Support Score (availability of live chat, email, phone) – 0-10
- Trust Score (based on average of positive and negative reviews) – 0-10
- Price Score (pricing, free trial/version, payment types) – 0-10
So, with these in mind, several applications available on the internet were considered. They were graded and the best compiled below. The maximum score is 50 which equals a 5-star rating. A score of 40 gives a 4-star rating. Anything in between gives a score between 4 and 5 stars. Also, one will find that some vital information about each application is presented. There is an FAQ section at the bottom that contains useful information.
1. Stormlikes: Knowing More About the Audience
This is not a very well-known company, but it is still reliable. It has a suite of features for monitoring, collecting, and organizing data across social media. In a nutshell, the functions are automated publishing, contact management, analytics, conversion tracking. It does not include any info related to customer targeting, keyword filtering, multi-account management, and post scheduling.
PROS:
- Multiple Network Support
- High Reputation
- Seamless Collaboration with Other Tools
- Polls and Surveys Are Free Versions Available
CONS:
- Not Easy to Use
- Limited Features
This company, then, has many options for people with different budgets. For example, the basic plan aims at individuals, while the business one, at teams. There is helpful customer support in case of confusions. This can help one’s understanding in the face of the ever-evolving media channels. One can easily compare their profiles against each other and competitors.
Needless to say that a successful social media campaign is a combination of effort and the right tools. Figuring out these tools can be a bit daunting. This is especially true because of the plethora of options available on the market today. There are certain things to look out for when considering an application for purchase.
2. Likes.io: The Power of Desktop on the Go
The Likes.io mobile application provides a seamless experience from desktop to mobile. It is available for both Apple Phones and Google’s Android. All the abilities of the desktop site are available to the app. One can schedule and publish posts as well as monitor conversations. The application itself is free to use. But users must have a paid subscription for services to be extended on it.
PROS:
- Multiple Network Support
- High Reputation
- Cheap
- Available on Android and Ios
- Free Trial Available
CONS:
- No Influencer Search Feature
- No Social Engagement Support
Hootsuite is perfect for just anybody. There are plans available for hobbyists as well as agencies. It has been around the longest. In the time, the developers have upgraded the platform to meet every possible marketing need.
3. Agorapulse: Publishing and Monitoring Expert
Agorapulse is a highly rated application for business on Facebook. Some of its features include organizing quiz and polls, contests, handling and managing coupons. It also offers highly recommended analytics. The app is lightweight and conserves mobile environment resources. The full list of features is publishing, social inbox, monitoring, reports, and CRM.
PROS:
- Multiple Network Support
- High Reputation
- Available for Apples’ Ios and Google’s Android
- Extensive Resources
- Excellent Customer Support
CONS:
- Ano On-Site Reviews
- Relatively Costly
Agorapulse packs the full gear for businesses. Apart from the paid features, there are free tools available. They include Facebook Page Barometer, Twitter Report Card and Facebook Fan Page Contest. There are also tons of eBooks and downloadables. According to them, they are a people company, and their customers are not just numbers.
4. Livestream: Capture the Moment
This is Vimeo’s all-in-one solution to all live streaming needs. The application makes high-quality videos that can be distributed to various social networks. It also gives the option to embed videos in clients’ websites. With the mobile application, capturing critical moments in HD is easier than before.
PROS:
- Multiple Platform Support
- High Reputation
- High-Quality Videos
- Backed by Vimeo
- Free Version Available
CONS:
- No Free Version
- No Chatbot Available
Livestream can make clients’ videos grow their bottom line. One can monetize their videos behind a paywall, via an OTT subscription service and apps, integrate Google DFP for ad insertion, or gather valuable data from their viewers using lead capture. Customers can get valuable insights into viewership across Vimeo, Facebook, YouTube, own websites and wherever else their live event is embedded.
5. MailChimp: Manage all Mailing Concerns
With MailChimp’s mobile app, clients can stay on top of their marketing even when on the move. It can create campaigns and follow up with customers. There is a dashboard available that shows all the important information in one place. Something unique to the application is the guidance alerts.
PROS:
- Multiple Network Support
- High Reputation
- Seamless Collaboration with Other Tools
- Available on Android and Apple’s IOS
- Free Version Available
CONS:
- No On-Site Reviews
- No Chatbot Available
MailChimp provides tools for pros at a very affordable price. It is a platform that automates mailing for different uses. Pop-up forms, postcards, email campaigns, landing pages, and welcome emails are just some of their offerings. The guide alerts that inform about marketing performance. Apart from this, there are sales alert and actionable tips.
Top 5 Best Facebook Apps (Price & Features)
| Recommended Apps |
Ratings From 0-5 |
Trust Score From 0-10 |
Free Version Yes / No |
Free Trial Amount of Days |
|---|---|---|---|---|
| 1. Crowdsignal | 4.4/5 | 9/10 | Yes | Yes |
| 2. Hootsuite | 4.3/5 | 8/10 | No | Yes |
| 3. Agorapulse | 4.2/5 | 7/10 | No | Yes |
| 4. Livestream | 4.2/5 | 9/10 | No | No |
| 5. MailChimp | 4.1/5 | 7/10 | Yes | Yes |
Pros and Cons of Using Facebook Apps
As great as using these apps are, they have some downsides. It is safe to say though that the benefits far outweigh them. This section presents the summary of the good and the not so good sides of using these apps.
PROS:
- They save time and energy.
- They are more efficient than human manual operations.
- One can get valuable insights with provided analytics.
- If used correctly, they can help save money in advertising.
- They help with advanced features such as targeting, monitoring, and listening that gives better results.
CONS:
- They can be very expensive.
- Some can be difficult to understand and use effectively.
Useful Tips Before You Get Started
1. Number of Platforms
It is absolutely normal for a business to have accounts across all major social networks. These accounts need regular updates and monitoring. The more of these platforms an application supports, the better it is. This is because it saves businesses from the tedium of having multiple management apps for various platforms. Usually, an app with support for many platforms integrates analytics. This is a very useful feature for appraising a business’ marketing performance.
2. Options for Publishing and Scheduling
Publishing and scheduling are some of the major functions of these management apps. Published content populate news feeds and keeps friends occupied. Some applications offer scheduling features but do not directly publish posts. Others offer both features. Still, there are some that allow users to publish the same content across several accounts. One should be aware of what options are available for posting and scheduling before making a choice.
3. Tools for Social Media Monitoring and Listening
Without monitoring services, it is difficult to form and optimize marketing strategies. Monitoring tools are vital in determining the time your audience is most active on which platforms. This allows for concerted effort and better results. Listening is essential in determining the needs of customers. Usually, one can know the most current questions and conversations of one’s customers.
4. Analytics/Metrics/Analysis
Periodically, businesses need to evaluate their performance. This is where metrics and analytics come in. It is nearly impossible to judge the influence of a brand on social media manually. It is vital for the management application to provide an analytics feature to help with this. Without empirical data on the performance of the company’s account, success or failure cannot be ascertained.
5. Flexible Plans and Pricing
The guiding principle of business is to put in the smallest capital and get the largest profit. It is best to go for applications that offer a free version or free trial of their services. Some of these applications can be a bit pricey, and it is best to have first-hand knowledge of their quality before paying.
Frequently Asked Questions
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How to Use Facebook to Expand Business?
Facebook provides any business with a large audience to advertise to. The more people that know about a brand’s products, the more people they can convince. This ultimately translates to the number of potential customers they can have. The way to use Facebook to expand one’s business is to develop marketing on it. It is crucial to ensure all campaigns redirect the audience to one’s website where an actual purchase can be made. So, there is so easy journey to increase Facebook followers in no time.
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How Can Facebook Apps Help Business?
The nature of Facebook applications is to provide the same services as the desktop version to clients on the go. This applies to the mobile version of many management platforms. Their primary purpose is to ensure that clients are never out of the loop of the happening on their accounts. Other applications merely enhance the use of Facebook on mobile. They optimize data, memory, and storage consumption. Some provide customization options.
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Benefits of Facebook Apps to Buy?
The most advisable would be mechanical actions such as likes, share, follow, and unfollow. These are easy to control and require no real human ingenuity to accomplish. It is inadvisable to buy automated direct messages or comments. This is because as intelligent as AI has become, it still does not replace the human mind. Except, one specifies the messages to be sent, automated messages can be spammy. They will reveal the fact that one is using a bot.
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How Can You Promote Facebook Page Without Money?
Generally, this will take a lot of effort. There are not too many management platforms with free versions, but they exist. Many of them offer very decent features for free. One can decide to combine some of these apps. In this combination, many great promotional features can be accessed.
The Final Word
One can do more with Facebook than share their photos. In this time and age, smart businesses cut costs by using premium tools. The power of AI is driving advertising. All of this has been available on mobile platforms. With minimum installation and a few swipes, one can get some of the best Facebook posting apps. Many alternatives to the official app exist today. Each one has the different areas it excels in. According to one’s need, one can use these applications.
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